Pulp&Paper Innovation that
adds Values to our lives.
Moorim and Lotte World open marine ecology center ‘Paperium’ at the aquarium
작성일자 2023.12.21
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Moorim P&P (CEO: Lee Do-kyun), Korea’s only low-carbon paper company, has partnered with Lotte World to create ‘PAPERIUM, an aquarium enjoyed with paper’ at the aquarium. As paper has recently gained attention as an environmentally friendly material, ‘PAPERIUM’ was designed to share the eco-friendly value of paper and pulp and convey the importance of nature, including forests and oceans, to future generations.
In particular, this ‘PAPERIUM’ is the industry’s first ‘Forest-Marine Ecology Center,’ an exhibition designed to share the impact of rising sea surface temperatures due to global warming on marine ecosystems and marine life and to encourage everyday ESG practices, such as using eco-friendly products to reduce carbon and recycle resources. At PAPERIUM, Moorim showcased several objects and characters made with low-carbon paper products and biodegradable natural pulp. The exhibition contents help visitors understand the environmentally friendly values embedded in the paper manufacturing process, from raw materials to production technology, in an easy and fun way.
The 2.4m-high ‘Eco-Friendly Paper Cup Tree’ in the center of PAPERIUM is a unique attraction created in collaboration with paper cup artist Kim Sumin. With a message to raise awareness about the protection of endangered animals, the work is made of ‘Neoforet CUP,’ the first eco-friendly paper cup paper with biodegradability certification in Korea, and natural molded pulp containers. The object made of a new paper filter that absorbs fine dust not only provides an air purification effect but also will be changed by season to add new fun.
In addition, Moorim has also organized an eco-event, ‘Dear Penguin Friends,’ to encourage visitors to go one step further and participate in practical eco-friendly practices in their daily lives. Visitors can write messages of support for marine life protection on Moorim’s low-carbon postcards and drop them in the mailbox, and a donation to biodiversity-related environmental organizations will be made according to the number of postcards collected. ‘Moomoo and Friends Low Carbon Notebook Set,’ which includes postcards and stickers made with Korea’s only low-carbon paper, is also available at a special discount at the aquarium’s gift shop.
Meanwhile, Moorim signed a ‘Business Agreement on the Expansion of Low-Carbon Certified Paper Products and Cooperation on Carbon Reduction’ with Lotte World Aquarium on April 14. The two companies are working together to strengthen carbon neutrality and ESG management by newly establishing PAPERIUM and introducing Moorim’s eco-friendly paper products to books and mission papers used in all educational and experiential learning programs at Lotte World Aquarium.